Step into the enchanting world of Wildwood, where fashion meets nature in a delightful blend of contemporary check patterns, sumptuous woollen knits, and an abundance of cosy, comfort-driven apparel. Whether strolling through the urban jungle or seeking solace in the wilderness, the Wildwood range seamlessly combines style and comfort to elevate your every adventure.

Tranquility Base

Outdoor living and the desire for care and community drive the love, versatility and colour palette in our March Tranquility Base collection. Stay warm and cosy in utility apparel, bringing a casual spin to Elm Lifestyle silhouettes, creating a juxtaposition and fresh vibe on regular Autumn wear. Easter is in March this year, so what a fantastic range to yum up with some choccy and the family for some tranquil fun.


Our heart yearns for calm after the festive period’s chaos, clutter and materialism. The appeal of comfort, the irregularities of nature and meaningful connections are at the heart of our well-being. We turn to idyllic panoramas of the great outdoors to find solace.

Soul Mama

Energise the mind, body and soul with a carefree spirit reminiscent of the 1960s and 1970s. Soul Mama brings a sense of fun for Summer getaways in upbeat geometric printed pieces and apparel with perfect textural whimsy. Whether nostalgic for bygone eras or seeking a put-together linen look, Soul Mama brings the zing.

Shop previous collections

Pretty Utility

Geo Tango

Paradise Road

Club Elm


Fuchsia Fields

Joie De Virve

Flower Market

Artist in Residence